The article is devoted to the conceptualization of the phenomenon of culture. We set the task. There are the analysis of culture as a philosophical phenomenon firstly, the comprehension of culture from the point of view of methodological innovation in the context of philosophical reflection secondly in this task. We were concluded that the culture is not sufficiently integrated into philosophical discourse at the present time on the basis of the analysis. Culturology is the result of nonclassical social and humanitarian scientific reflection in comparison with philosophy.