The main idea of the article is attempt to trace and briefly state, on the basis of what preconditions in modern social and humanitarian knowledge, and in particular in specific social and humanitarian disciplines such as philosophy, sociology and anthropology, the revival of ideas and ways of conceptualizing social phenomena of Gabriel Tarda. The aim of the article is to provide the reader with some material on the fact that among representatives of modern anthropology there is a certain turn, or «return», to the so-called mimetic practices.
